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IPO Detail
02550 宜搜科技
EASOU TECH
Listing Date2024/06/07
Listing Price5.800
 
Quote
Subscription Result
  • Subscription Rate
    114.59x
  • Guarantee One Lot Size
    250 lot
  • One Lot Success Rate
    10.02%
COMPANY PROFILE

Easou Technology Holdings Limited was Founded in 2005, the Group operate four business lines covering online reading platform services, digital marketing services, online games publishing services and other digital content services. It generated over 90% of its revenue from its advertising services provided under the online reading platform services and digital marketing services.

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The Group primarily leverage its proprietary intelligent recommendation engine, Easou Recommendation Engine, to collect, analyze, match and predict the demand and/or preferences of its users and customers to serve their various needs under its four business lines. Its Easou Recommendation Engine serves as the core technology driver for it to conduct the relevant businesses.

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The Group provide various types of third-party content data on its platform, including online literature, advertisements, online games and other digital content such as music and ringback tones, to its users and customers. The number of cumulative registered users of its Easou Reading App Series was 44.7 million as of December 31, 2023.

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The Group’s customers primarily consist of users of its online reading platform services (reading with paid services) and its online games publishing services, who usually make payments through third-party payment channels; and advertising customers for its online reading platform services (reading with advertising services) and digital marketing services.

BASIC INFORMATION
MarketHong Kong (Main Board)
Business NatureMedia
Major Business AreaChina
Board Lot500
GLOBAL OFFERING
No. of Offer Shares14.80M shares
No. of International Offer Shares12.85M shares
No. of HK Offer Shares1.95M shares
Offer Price$5.80 - $8.00
Stock Code2550
Sponsor(s)BOCI Asia Limited
Underwriter(s)BOCI Asia Limited, Guotai Junan Securities (Hong Kong) Limited, BOCOM International Securities Limited, China Everbright Securities (HK) Limited, Citrus Securities Limited, Guosen Securities (HK) Capital Company Limited, ICBC International Securities Limited, Livermore Holdings Limited, Shenwan Hongyuan Capital (H.K.) Limited, SPDB International Capital Limited, Tiger Brokers (HK) Global Limited, Yue Xiu Securities Company Limited, Zhongtai International Capital Limited
TIME TABLE
Application PeriodMay 30 (Thu) - noon, Jun 04 (Tue)
Price Determination DateJun 05 (Wed)
Result Announcement DateOn or before Jun 06 (Thu)
Result Announcement DateOn or before Jun 06 (Thu)
Result Announcement DateOn or before Jun 07 (Fri)
Dealings in Shares commence onJun 07, 2024. (Fri)
Reallocation of Shares Offered
Times of HK Offer Shares Subscription15X - 50X50X - 100XOver 100X
% of total shares reallocated to HK Offer30%40%50%
Sales Statistics (HKD)
Offer Price$5.80 - $8.00
Capitalization1.91B - 2.63B
NAV / share ($)$1.17 - $1.26 (Unaudited pro forma adj NAV / share)
Use Of Proceeds
Assuming the offer price being at HKD 6.9, the net proceeds raised would be HKD 56.20M, of which
45% : Enhance R&D capabilities to ensure long-term technological advantage
25% : Reinforce strength as a third-party online literature platform
15% : Expand digital marketing services
15% : Expand online games publishing services in overseas markets
Related Document
Remark: The above information is referenced from the prospectus.
  All data is calculated from the non- exercise rights(if applicable).
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